Sales Professional.eu

A little book with a huge resource of wisdom on leadership. Written 500 years ago and still very actual. A must for any leader in business or politics.

At Amazon, we've always been obsessed with having every book ever printed, and we know that even the best book reader is useless without the books you want to read. We are fortunate that we have tens of millions of book customers at Amazon, and as a result, we know the books customers want to read and we prioritize getting those titles. Today, the Kindle Store has more than 350,000 books available, including 104 of 112 New York Times® Best Sellers, plus top newspapers, magazines, and blogs. Our vision for Kindle is to have every book ever printed, in any language, all available in under 60 seconds.

Whether you prefer biographies, classics, investment guides, thrillers, or sci-fi, thousands of your favorite books are available. New York Times Best Sellers and most new releases are $9.99, and you'll find many books for less. Content availability and pricing vary for customers living outside of the U.S.

The Art of the Start will give you the essential steps to launch great products, services, and companies—whether you are dreaming of starting the next Microsoft or a not-for-profit that’s going to change the world. It also shows managers how to unleash entrepreneurial thinking at established companies, helping them foster the pluck and creativity that their businesses need to stay ahead of the pack. Kawasaki provides readers with GIST—Great Ideas for Starting Things—including his field-tested insider’s techniques for bootstrapping, branding, networking, recruiting, pitching, rainmaking, and, most important in this fickle consumer climate, building buzz.

A must for any manager!

The number-one reason for a firing, report a number of studies, is not incompetence. Rather, it's a murky area that, for lack of a better name, is called "personality differences." Behavioral and management consultant Bramson addresses the issue of correcting behavior before a pink slip arrives. First he outlines the commitment to change and then the steps needed for change, which range from figuring out goals to repairing one's image. By way of nine case histories, section two focuses on how to best use his methods. Though behavior modification is never easy, the process is made both comprehensible and smoother by Bramson's simple prose, plenty of examples, and sense of humor. A sure-to-be-requested book to help readers cope with increasingly more complicated job environments. Barbara Jacobs

The New York Times best-selling Freakonomics was a worldwide sensation, selling over four million copies in thirty-five languages and changing the way we look at the world. Now, Steven D. Levitt and Stephen J. Dubner return with SuperFreakonomics, and fans and newcomers alike will find that the freakquel is even bolder, funnier, and more surprising than the first.

Four years in the making, SuperFreakonomics asks not only the tough questions, but the unexpected ones: What's more dangerous, driving drunk or walking drunk? Why is chemotherapy prescribed so often if it's so ineffective? Can a sex change boost your salary?

SuperFreakonomics challenges the way we think all over again, exploring the hidden side of everything with such questions as:

• ·         How is a street prostitute like a department-store Santa?
• ·         Why are doctors so bad at washing their hands?
• ·         How much good do car seats do?
• ·         What's the best way to catch a terrorist?
• ·         Did TV cause a rise in crime?
• ·         What do hurricanes, heart attacks, and highway deaths have in common?
• ·         Are people hard-wired for altruism or selfishness?
• ·         Can eating kangaroo save the planet?
• ·         Which adds more value: a pimp or a Realtor?

Levitt and Dubner mix smart thinking and great storytelling like no one else, whether investigating a solution to global warming or explaining why the price of oral sex has fallen so drastically. By examining how people respond to incentives, they show the world for what it really is – good, bad, ugly, and, in the final analysis, super freaky.